Arc AI

Hearing Aid Technology

Introducing Arc AI

A new product line with the world’s most innovative hearing aids that connect effortlessly and adapt seamlessly into your life.

Harnessing the power of artificial intelligence into your hands, these hearing aids automatically deliver realistic and genuine sound quality in every environment without the need to do anything extra.

Arc AI Provides

  • Discreet and stylish hearing aids that adapt seamlessly into your everyday routine.
  • Innovative Wellness Tracking technology that allows you to monitor your Engagement and Activity and detect if you fall.
  • You Want

  • Arc AI Delivers

  • The ultimate streaming experience

  • Introducing 2-Way Audio. Use your hearing aid microphones to pick up and stream your voice directly back to your iPhone and iPad*, allowing you to seamlessly talk hands-free.

    *Compatible with iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, and later, as well as iPad Pro 12.9-inch (5th generation), iPad Pro 11-inch (3rd generation), iPad Air (4th generation), and iPad mini (6th generation).

  • Effortless Hearing

  • Exceptional sound quality – 55 million automatic adjustments every hour to deliver realistic and genuine sound quality in every listening environment.

  • Effortless Selection

  • Choose from a complete line of hearing aid options that fit seamlessly into your life. From our smallest to our most powerful, we’ve cracked the code for our hearing aids to be effortlessly perfect.

  • Effortless Connection

  • Seamless connection time between phone and hearing aids and offering connectivity to even more Android phones than ever before.

  • Small and powerful custom devices

  • Meticulously and artfully crafted hearing aids that fit right the first time for comfortable all-day wear, available to fit the widest range of hearing losses.

  • To hear in the most challenging listening environments

  • Industry-leading sound processing that uses the artificial intelligence inside the hearing aids. With a simple tap or touch in the Thrive App, the artificial intelligence scans the environment and makes changes instantaneously to help when you need it most.

  • An easier way to hear people who are wearing masks

  • Just tap your hearing aids and Edge Mode will instantly optimize for masks, social distancing, and background noise to enhance speech audibility on demand.

  • No buzzing or whistling

  • Our best-in-class feedback cancellation system providing feedback-free, comfortable listening all day long.

  • Wireless streaming

  • New technology provides consistent wireless performance through your smartphone while streaming phone calls, TV, music, or other media.

  • To live a more active and healthy life

  • The world’s first Wellness Tracking technology with artificial intelligence and embedded sensors that allow you to track your body Activity and Engagement activity and detect when you fall.

  • The convenience of adjustments

  • Easily adjust your hearing aids anytime, anywhere with the Thrive app.

    TeleHear helps you connect virtually with your hearing professional wherever you are to fine tune your hearing aids with remote adjustments, via video chat.

  • Hearing that happens intuitively

  • Geotagged memories that automatically switch modes when the GPS feature in your smartphone detects you are in a tagged location. For example, a "home" memory activates when you arrive at home.

  • Hearing that's personalized for you

  • Personalized Control in the Thrive app that lets you make adjustments to suit your preferences in different listening environments.

  • Rechargeable hearing aids

  • Rechargeable devices with up to 24 hours of superior hearing. Available in the most complete product line of 2.4 GHz rechargeable styles, giving you comfort and convenience in one charge. *

    *Results will vary based on wireless and feature usage.

  • Music the way it was meant to be heard

  • A whole new way to experience music – adjustable via the Thrive app. Now you can hear every note the way the artists intended – with pure, refined sound quality.

  • A solution for single-sided hearing loss

  • Great sound quality, clarity, and consistency with CROS technology that allows streaming between your hearing aids so you can hear sounds in your weaker-hearing ear by way of your healthy ear. *

    *Only available in select RIC R, RIC and BTE styles.

  • Durable, dependable hearing aids

  • Surface NanoShield, our pioneering water, wax, and moisture repellent system, to protect and ensure durability and dependability.

  • Customizable tinnitus relief

  • Advanced Multiflex Tinnitus Technology, adjustable via the Thrive app, to bring relief to those who suffer from ringing in the ears.

Find Out More

Download the brochure to learn more about Arc AI technology.

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Customer Reviews

I have been going to New Sound since we moved to Tx. I think Kay Baeza is great. She is professional, friendly, and above all honest. She did not try to sell me new hearing aids just because mine were old. She updated the programming in my aids, which had...

Jane Kuban, on Google

They take care of their of the people they sale hearings aids to.after you get your hearing aids you have appointments ever three months so that can fix any problems you may be having with your aids,not like others,like the first place I went and was fitted with hearing aids...

David Cubine, on Google

Love Kay and Annie. Kay does her utmost best to ensure that you're hearing @ your best level. I feel she's honest , shows integrity, really and truly cares about her customers that come into the office. Wait time is better than my PCP's office. Kay and Annie are a...

Shirley Miller, on Google

Kay and Annie in the Rosenberg office are at the top of their game! I have been going there for almost 4 years and could not ask for any better experiences. In addition to superior customer service they both are professional, knowledgeable, anticipative and attentive to your needs, always follow...

John Waddill, on Google

While we were visiting relatives in Rosenberg, my husband's hearing aids malfunctioned. We were overwhelmed by the quality of the care he received. Annie and Kay are so friendly and knowledgeable that we felt comfortable and cared for even though we were away from home. We recommend this facility for...

Richard Alan, on Google

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